A Design Brushes

Shana King
Executive Director of Sales & Marketing

“Having the right brushes is the first step of achieving beautiful results but knowing how to use them is all about the experience and education.” Shana King, Co-Founder & Executive Director of Sales & Marketing

Shana King’s career was not accidental. Growing up in Toronto, Shana was often found leafing through fashion and beauty magazines; and soon discovered her passion for the industry.  Trained as a professional makeup artist, Shana has a zealous eye for creativity and audaciousness to be innovative with her craft.  With such national credits as Smirnoff, Cadillac, Fairview and Cirque De Soleil, she has created looks for high-profile brand campaigns in the fashion and entertainment industries. 

Having worked with national and international companies, Shana took her expertise and enthusiasm for the cosmetic industry to the next juncture in her career as Makeup Director & Project Manager of FACES, Inc.  Next, Shana was appointed to manage a regional territory of over 35 salons for Aveda, a leader in the professional makeup and skincare industry.  With Aveda, Shana launched her managerial skills to the next level as she organized makeup events and product training seminars across Canada. 

As Shana’s experience and talent grew, she recognized the need for high quality tools for the beauty professional and consumer.  She then headed the development team at adesign brushes as the Director of Sales & Education.  adesign brushes welcomed Shana’s passion, vision and business tenacity.  From her experience as a professional makeup artist, she was an important element in launching the brand’s new line that was created to improve the function and skill of makeup application for both professional makeup artists and consumer beauty lovers.

Today, Shana continues to be a key developer in all of adesign’s new collections of brushes, including the launch of their innovative Skin Care Brush line, which gives professionals and consumers a kit to use during their daily skin routine.  In addition, Shana is also educating cosmetic application techniques to beauty schools throughout the U.S. and abroad.  Through her relationships and interactions with the beauty community, Shana has her fingers firmly on the pulse of what women want and need out of their beauty tools.